Research shows just how vital imagery is. Did you know that the human brain processes visual data 60,000 times faster than text? And that 90% of the information our brains process is visual? In light of that research, it’s critical to step up the visual content, such as photos and videos, that you incorporate into […]
You understanding of cloud-based technology might be, well, a little cloudy. And that’s understandable. If you’re not a techie, you might not grasp the nitty-gritty of cloud-based technology. It’s not as tough to comprehend this technology as you might think, though. For a restaurant, a cloud-based point-of-sale system can be an important component of day-to-day […]
For both customers and businesses, loyalty programs pay off. Customers primarily join loyalty programs because they want to save money. For instance, if they accumulate enough points, they can earn discounts on products and services.
Are you using data-driven tactics to effectively and efficiently market your restaurant to hungry people all over St. Louis? If the answer is no (or not sure), never fear! With today’s highly integrated restaurant technology, it’s easier than ever to collect and leverage customer data to boost sales and attract/retain valued guests.
“You can’t buy happiness, but you can buy local and that’s kind of the same thing.” We all know it’s important to support local businesses — whether it’s a neighborhood coffee shop, used bookshop or trendy boutique, choosing to support local businesses is an investment in your community that can have positive returns for everyone. […]
Here comes spring, and with it the return of patio season in St. Louis! With warmer weather and COVID-19 restrictions loosening up, more and more customers are making the return to on-premise dining. Is your restaurant ready for the summer rush? Many restaurant owners are turning to tech to make sure they’re providing a streamlined […]
It’s no secret that labor costs are on the rise. Many restaurant owners are offering higher wages to attract and retain the good employees that their customers demand. Yet in an industry where profit margins were already notoriously tight, rising costs for anything can cause complications with the overall budget. So what’s a restaurateur to […]
Perhaps you remember the first time you used a self-checkout lane at the supermarket, sometime during the early 2000s. It likely felt foreign, and maybe even somehow wrong? And yet, in 2021, nearly 60% of American consumers said they’d head to a self-checkout lane instead of a cashier when given the choice.
Not-so-breaking news! Online ordering for restaurants is having a moment. In fact, online orders now represent more than a third of all restaurant orders (compared to just 10% pre-pandemic). Online ordering, either for carryout or delivery, has grown 300% faster than dine-in traffic since 2014, and that number is only expected to rise.
You could save more than $800+ each month compared to per cover fee platforms! The dine-in experience is clearly evolving. Pre-pandemic, nearly 80% of dine-in guests were walk-ins. Offering reservations was considered optional by many restaurateurs, whose top priority was seating as many paying customers as possible. While many restaurant owners may have hesitated to […]